BMW collaborates with New York lifestyle brand Kith on special limited-edition M4 Competition x Kith, highlighting design and apparel partnership.

Oct 23, 2020

BMW has joined New York lifestyle brand Kith in a multifaceted partnership, highlighted by the BMW M4 Competition x Kith – a limited edition interpretation of the all-new M4 Competition coupe with design elements personally created by Kith founder Ronnie Fieg, strictly limited to 150 units worldwide.

BMW i Ventures Announces Investment in Alitheon.

Jan 14, 2020

BMW i Ventures announced today an investment in Alitheon, an optical AI software creator and deep-tech startup developing generative engineering software aimed at automating the product development process.

Partnership for the Sound of the Future: Hans Zimmer is Now Official Composer and Curator for BMW IconicSounds Electric

Nov 20, 2019

In June 2019 at the #NEXT Gen in Munich, Hans Zimmer and BMW Sound Designer Renzo Vitale presented their jointly developed e-sound for the BMW Vision M NEXT.

Pasture to Power: The BMW Group and Straus Organic Dairy Farm Deliver Clean Energy for California.

Nov 20, 2019

When the BMW Group started producing electric vehicles, the objective was to make sustainability a core component not just of the cars themselves, but of every element from design to engineering, supply chain to manufacturing.

BMW i Ventures Announces Investment in Trifacta.

Sep 12, 2019

BMW i Ventures announced an investment in Trifacta, the global leader in data wrangling.

BMW Announces Official Automotive Partnership with New York Fashion Week: The Shows

Sep 05, 2019

BMW announced today that it will be the new Official Automotive Partner of New York Fashion Week (NYFW): The Shows for the Spring/Summer 2020 season this September.

BMW i Ventures Announces Investment in Cartica AI.

Sep 03, 2019

BMW i Ventures announced today an investment in Cartica AI, the leading automotive visual intelligence platform developing next generation AI capabilities for the automotive industry while using the computational resources of an average car.

BMW Renews Partnership with PGA TOUR and Western Golf Association to Remain Title Sponsor of the BMW Championship.

Aug 18, 2019

BMW strengthens its worldwide commitment to golf by renewing its spot on PGA TOUR’s FedExCup Playoffs through 2022.

BMW i Ventures Makes Investment in Yellowbrick Data, Inc.

Jun 05, 2019

BMW i Ventures today announced an investment in Palo Alto-based Yellowbrick, the technological leader in big data warehouse solutions that helps businesses derive value from large data sets in real-time. 

The BMW Group and Microsoft Launch the Open Manufacturing Platform.

Apr 02, 2019

Today, at Hannover Messe, Microsoft and the BMW Group announced a new community initiative to enable faster, more cost-effective innovation in the manufacturing sector. 

BMW Group and Daimler AG to Jointly Develop Next-Generation Technologies for Automated Driving

Feb 28, 2019

 The BMW Group and Daimler AG are to join forces on automated driving.

BMW Group and Daimler AG Invest More than €1 Billion in Joint Mobility Services Provider

Feb 22, 2019

The BMW Group and Daimler AG are pooling their mobility services to create a new global player providing sustainable urban mobility for customers.