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Martha Stewart Awards Fan with Custom Designed 2011 BMW X3

Local Virginian Artisan Named Winner of National Contest And Awarded With A 2011 BMW X3 Customized By America’s Favorite Domestic Diva

Woodcliff Lake, NJ – April 1, 2011... On the April 1st edition of The Martha Stewart Show, Martha Stewart announced that Jody Lunsford, a crafter from Roanoke, Virginia, was the winner of the show’s ‘Simply ReMarthable™ Contest,’ a nationwide search for the most remarkable talent, and recipient of a 2011 BMW X3 that Stewart personally designed during her trip to the automaker’s Spartanburg, South Carolina production facility.

Stewart personally chose the BMW X3 Sports Activity Vehicle to be given away as a prize for the Simply ReMarthable™ Contest and customized it using the “Dream It. Build It. Drive It” tool on bmwusa.com. The Stewart-designed BMW X3 features a Sparkling Bronze Metallic exterior (one of three special exterior colors that are only available for BMW X3 custom orders), a Sand Beige Nevada Leather interior and Fineline Wave Wood Interior Trim.

Customization is a specialty for the new BMW X3 as the vehicle has more than 70 million unique configurations.

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About BMW Group in America:
BMW of North America, LLC has been present in the United States since 1975. Rolls-Royce Motor Cars NA, LLC began distributing vehicles in 2003. The BMW Group in the United States has grown to include marketing, sales, and financial service organizations for the BMW brand of motor vehicles, including motorcycles, the MINI brand, and the Rolls-Royce brand of Motor Cars; DesignworksUSA, a strategic design consultancy in California; a technology office in Silicon Valley and various other operations throughout the country. BMW Manufacturing Co., LLC in South Carolina is part of BMW Group’s global manufacturing network and is the exclusive manufacturing plant for all X5 and X3 Sports Activity Vehicles and X6 Sports Activity Coupes. The BMW Group sales organization is represented in the U.S. through networks of 338 BMW passenger car and BMW Sports Activity Vehicle centers, 138 BMW motorcycle retailers, 103 MINI passenger car dealers, and 30 Rolls-Royce Motor Car dealers. BMW (US) Holding Corp., the BMW Group’s sales headquarters for North America, is located in Woodcliff Lake, New Jersey.

Information about BMW Group products is available to consumers via the Internet at: www.bmwgroupna.com

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