More In-Car Entertainment for Current BMW and MINI Models: Paramount+ Further Enriches the Digital Customer Experience.
- Luke Parker
- Phil DiIanni
- Introduction of the subscription streaming service offers a wide selection of blockbusters, new originals, and hit shows for in-car enjoyment.
Woodcliff Lake, NJ – October 9, 2024… The BMW Group is bringing the popular streaming service Paramount+ to its cars, giving subscribers access to a wide choice of blockbusters, new originals, and hit shows such as ‘Star Trek Discovery’. Paramount+ subscribers who own current vehicles with BMW or MINI Operating System 9* can stream Paramount+ content offerings on the control display whenever the vehicle is stationary, allowing them to pass time during charging stops or breaks on longer journeys with premium in-car entertainment. The content automatically switches off again for safety reasons when the journey resumes. Paramount+ is now available in conjunction with BMW Digital Premium or the MINI Connected Package and launches in Austria, France, Germany, Italy, UK, USA, and Switzerland.
Paramount+ has a broad and popular entertainment collection ranging from high-stakes dramas such as ‘Tulsa King’ to next-gen franchises that build on fan favorites like the ‘Tales of the Teenage Mutant Ninja Turtles’. The streaming service contains an extensive library and also features live sports and breaking news.
Subscribers can access Paramount+ content offerings via the Video App (DTS AutoStage Video Service Powered by TiVo™) in the latest infotainment systems of BMW and MINI. The Video App brings together a wealth of video content from a wide range of providers, including news and live or on-demand shows. A number of streaming services are available internationally, including Paramount+, Pluto TV, Bloomberg, TED, Yahoo! and Chili. These are accompanied by market-specific streaming services.
* Paramount+ subscription is not included in BMW Digital Premium / MINI Connected Package.
BMW Group In America
BMW of North America, LLC has been present in the United States since 1975. Rolls-Royce Motor Cars NA, LLC began distributing vehicles in 2003. The BMW Group in the United States has grown to include marketing, sales, and financial service organizations for the BMW brand of motor vehicles, including motorcycles, the MINI brand, and Rolls-Royce Motor Cars; Designworks, a strategic design consultancy based in California; a technology office in Silicon Valley and various other operations throughout the country. BMW Manufacturing Co., LLC in South Carolina is the BMW Group global center of competence for BMW X models and assembles the X3, X4, X5, X6 and X7 Sports Activity Vehicles. The BMW Group sales organization is represented in the U.S. through networks of 350 BMW passenger car and BMW Sports Activity Vehicle centers,144 BMW motorcycle retailers, 104 MINI passenger car dealers, and 38 Rolls-Royce Motor Car dealers. BMW (US) Holding Corp., the BMW Group’s sales headquarters for North America, is located in Woodcliff Lake, New Jersey.
Journalist note: Information about the BMW Group and its products in the USA is available to journalists online at www.bmwusanews.com , www.miniusanews.com and www.press.bmwna.com.
Paramount+ has a broad and popular entertainment collection ranging from high-stakes dramas such as ‘Tulsa King’ to next-gen franchises that build on fan favorites like the ‘Tales of the Teenage Mutant Ninja Turtles’. The streaming service contains an extensive library and also features live sports and breaking news.
Subscribers can access Paramount+ content offerings via the Video App (DTS AutoStage Video Service Powered by TiVo™) in the latest infotainment systems of BMW and MINI. The Video App brings together a wealth of video content from a wide range of providers, including news and live or on-demand shows. A number of streaming services are available internationally, including Paramount+, Pluto TV, Bloomberg, TED, Yahoo! and Chili. These are accompanied by market-specific streaming services.
* Paramount+ subscription is not included in BMW Digital Premium / MINI Connected Package.
BMW Group In America
BMW of North America, LLC has been present in the United States since 1975. Rolls-Royce Motor Cars NA, LLC began distributing vehicles in 2003. The BMW Group in the United States has grown to include marketing, sales, and financial service organizations for the BMW brand of motor vehicles, including motorcycles, the MINI brand, and Rolls-Royce Motor Cars; Designworks, a strategic design consultancy based in California; a technology office in Silicon Valley and various other operations throughout the country. BMW Manufacturing Co., LLC in South Carolina is the BMW Group global center of competence for BMW X models and assembles the X3, X4, X5, X6 and X7 Sports Activity Vehicles. The BMW Group sales organization is represented in the U.S. through networks of 350 BMW passenger car and BMW Sports Activity Vehicle centers,144 BMW motorcycle retailers, 104 MINI passenger car dealers, and 38 Rolls-Royce Motor Car dealers. BMW (US) Holding Corp., the BMW Group’s sales headquarters for North America, is located in Woodcliff Lake, New Jersey.
Journalist note: Information about the BMW Group and its products in the USA is available to journalists online at www.bmwusanews.com , www.miniusanews.com and www.press.bmwna.com.