On the occasion of Art Basel in Miami Beach 2022 Superblue and BMW i present Rafael Lozano-Hemmer: “Pulse Topology”. 3,000 lightbulbs to create an immersive chorus of heartbeats.

Munich/Miami Beach- October 25, 2022... On the occasion of Art Basel in Miami Beach 2022 Superblueand BMW i will present Rafael Lozano-Hemmer’s immersive installation “Pulse Topology”. This collaboration invites visitors to enjoy the poetry of a human-centric approach to technological innovations and can be experienced at Superblue’s space in Allapattah, Miami from November 2022 - August 2023. The exhibition will be complemented by a special art environment inside the BMW i7 by Lozano-Hemmer from November 28 - December 4.

Rafael Lozano-Hemmer, Superblue and BMW i share a vision to create forward looking experiences that look towards a sustainable future where art and technology can create human experiences for retreat, joy and social connection. A foremost principle for BMW i is creating a new understanding of luxury into an era that will be shaped by groundbreaking innovations in the fields of sustainability and digitalization. Central to this reinterpretation is the BMW i7 which has inspired the collaboration.

“Pulse Topology” in Miami Beach will be composed of 3,000 lightbulbs suspended at different heights, creating a series of crests and valleys – an intimate landscape that visitors are invited to traverse. Each lightbulb glimmers to the pulse of a previous participant. Custom-made pulse sensors record visitors’ new heartbeats; when a participant interacts with the installation, their pulse is added to the canopy of recordings above them, replacing the oldest recording. Forming a platform for self-representation, in “Pulse Topology” individual heartbeats come together to create an immersive chorus of light and sound.

Inspired by conversations with BMW engineers and designers, Lozano-Hemmer and his studio will use the same technology as in “Pulse Topology” to activate the BMW i7’s interior with a visitor’s heartbeat tangible in light, sound and graphics. This symbiotic relationship can be seen as an extension of the i7’s use of light to create a meaningful connection with its driver.

Experience Rafael Lozano-Hemmer: “Pulse Topology” and the art environment inside the BMW i7:
November 28 - December 4, 2022
Superblue Miami, 1101 NW 23 Street, Miami, FL 33127, USA
Opening Hours:
Monday-Thursday, 11am-7pm
Friday-Saturday, 10am-8pm
Sunday, 10am-7pm
Rafael Lozano-Hemmer: “Pulse Topology” is available for public viewing from November 2022 - August 2023.

CO2 EMISSIONS & CONSUMPTION.
BMW i7 xDrive60:
 Power consumption in kWh/100 km (combined, WLTP): 19.6 – 18.4; Electric range in km (WLTP): 591 – 625; CO2 emissions: 0 g/km. 


 
BMW Group in the United States.
BMW of North America, LLC was established 50 years ago to support the sales, marketing and distribution of BMW automobiles in the U.S. BMW Motorrad was brought into the fold in 1980. In 1993 BMW Group Financial Services NA, LLC was founded, and one year later BMW Manufacturing Co., LLC began assembling vehicles in South Carolina. In 2002 and 2003, BMW Group established MINI USA, and Rolls-Royce Motor Cars NA, LLC relaunching two iconic brands and rounding out its product portfolio.

Today, the BMW Group has a nationwide corporate footprint in the U.S. which consists of nearly 30 locations in 12 different states. Beyond the National Sales Company and Financial Services headquarters in Woodcliff Lake, NJ, its manufacturing plant in Spartanburg, South Carolina, and numerous other operational facilities, BMW Group in the U.S. also includes Designworks, a strategic design consultancy in Santa Monica, CA, BMW Group Technology Office USA, a technology research and development center in Silicon Valley, and BMW i Ventures, a venture capital fund, also in Silicon Valley.

BMW Group Plant Spartanburg is the largest single BMW production facility in the world, and the global center of competence for BMW Sports Activity Vehicles including the X3, X4, X5, X6, X7, and XM. The plant assembles more than 1,500 vehicles each day, and up to 450,000 annually. Since 1994, Plant Spartanburg has assembled nearly 7 million BMW vehicles in the U.S.

The BMW Group sales organization in the U.S. is represented through a network of 350 BMW retailers, 144 BMW motorcycle retailers, 105 MINI passenger car dealers, and 38 Rolls-Royce Motor Car dealers. The company’s activities provide and support over 120,000 jobs across the U.S. and contribute more than 43.3 billion to the U.S. economy annually.

Journalist note: Information about BMW Group and its products in the USA is available to journalists on-line at www.bmwusanews.com www.miniusanews.com and www.press.bmwna.com

Please Note


To the extent that historical press releases reference BMW Manufacturing Co. LLC as the manufacturer of certain X model vehicles, the referenced vehicles are manufactured in South Carolina with a combination of U.S origin and imported parts and components.