BMW of North America Reports November 2019 U.S. Sales.
- Phil DiIanni
- Mariella Kapsaskis
- BMW Brand Sales Increase 10.2% in November.
Woodcliff Lake, NJ – December 3, 2019… BMW sales totaled 31,213 vehicles in November 2019, an increase of 10.2 percent over the 28,330 vehicles sold in November 2018. Year-to-date, BMW sales in the U.S. are up 4.5 percent.
November highlights include the seventh generation BMW 3 Series sedan (6,283 units), as well as the BMW X3 (5,948 units) and X5 (5,359 units) Sports Activity Vehicles. The BMW X7 Sports Activity Vehicle, which represents the pinnacle of BMW’s X model lineup and features range topping luxury with seating for up to seven, enjoyed its best month since its launch in March (2,614 units).
“We enter the final month of 2019 in the midst of our annual ‘Road Home’ sales event with optimism for a strong year-end and a prosperous year ahead,” said Bernhard Kuhnt, president and CEO, BMW of North America. “We at BMW would like to wish all of our customers and dealers a very happy and healthy holiday season.”
Table 1: New Vehicle Sales BMW of North America, LLC, November 2019
MINI Brand Sales
BMW Pre-Owned Vehicles
MINI Pre-Owned Vehicles
Table 2: Pre-Owned Vehicle Sales BMW of North America, LLC, November 2019
BMW Group in the United States.
BMW of North America, LLC was established 50 years ago to support the sales, marketing and distribution of BMW automobiles in the U.S. BMW Motorrad was brought into the fold in 1980. In 1993 BMW Group Financial Services NA, LLC was founded, and one year later BMW Manufacturing Co., LLC began assembling vehicles in South Carolina. In 2002 and 2003, BMW Group established MINI USA, and Rolls-Royce Motor Cars NA, LLC relaunching two iconic brands and rounding out its product portfolio.
Today, the BMW Group has a nationwide corporate footprint in the U.S. which consists of nearly 30 locations in 12 different states. Beyond the National Sales Company and Financial Services headquarters in Woodcliff Lake, NJ, its manufacturing plant in Spartanburg, South Carolina, and numerous other operational facilities, BMW Group in the U.S. also includes Designworks, a strategic design consultancy in Santa Monica, CA, BMW Group Technology Office USA, a technology research and development center in Silicon Valley, and BMW i Ventures, a venture capital fund, also in Silicon Valley.
BMW Group Plant Spartanburg is the largest single BMW production facility in the world, and the global center of competence for BMW Sports Activity Vehicles including the X3, X4, X5, X6, X7, and XM. The plant assembles more than 1,500 vehicles each day, and up to 450,000 annually. Since 1994, Plant Spartanburg has assembled nearly 7 million BMW vehicles in the U.S.
The BMW Group sales organization in the U.S. is represented through a network of 350 BMW retailers, 144 BMW motorcycle retailers, 105 MINI passenger car dealers, and 38 Rolls-Royce Motor Car dealers. The company’s activities provide and support over 120,000 jobs across the U.S. and contribute more than 43.3 billion to the U.S. economy annually.
Journalist note: Information about BMW Group and its products in the USA is available to journalists on-line at www.bmwusanews.com www.miniusanews.com and www.press.bmwna.com
November highlights include the seventh generation BMW 3 Series sedan (6,283 units), as well as the BMW X3 (5,948 units) and X5 (5,359 units) Sports Activity Vehicles. The BMW X7 Sports Activity Vehicle, which represents the pinnacle of BMW’s X model lineup and features range topping luxury with seating for up to seven, enjoyed its best month since its launch in March (2,614 units).
“We enter the final month of 2019 in the midst of our annual ‘Road Home’ sales event with optimism for a strong year-end and a prosperous year ahead,” said Bernhard Kuhnt, president and CEO, BMW of North America. “We at BMW would like to wish all of our customers and dealers a very happy and healthy holiday season.”
Table 1: New Vehicle Sales BMW of North America, LLC, November 2019
| Nov. | Nov. | % | YTD | YTD | % | |
| 2019 | 2018 | 2019 | 2018 | |||
| BMW passenger cars | 16,014 | 16,511 | -3.00% | 150,699 | 176,037 | -14.40% |
| BMW light trucks | 15,199 | 11,819 | 28.60% | 138,381 | 100,620 | 37.5 |
| TOTAL BMW | 31,213 | 28,330 | 10.20% | 289,080 | 276,657 | 4.50% |
MINI Brand Sales
- For November, MINI USA reported 3,067 vehicles sold, a decrease of 13.1 percent from the 3,528 in the same month a year ago.
BMW Pre-Owned Vehicles
- BMW Certified Pre-Owned sold 10,758 vehicles, an increase of 26.4 percent from November 2018.
- Total BMW Pre-Owned sold 21,998 vehicles, an increase of 20.4 percent from November 2018.
MINI Pre-Owned Vehicles
- MINI Certified Pre-Owned sold 952 vehicles, a decrease of 2.0 percent from November 2018.
- Total MINI Pre-Owned sold 2,367 vehicles, an increase of 7.7 percent from November 2018.
Table 2: Pre-Owned Vehicle Sales BMW of North America, LLC, November 2019
| Nov. 2019 | Nov. | % | YTD | YTD | % | |
| 2018 | 2019 | 2018 | ||||
| BMW CPO | 10,758 | 8,509 | 26.40% | 108,163 | 113,432 | -4.60% |
| BMW Total Pre-Owned | 21,998 | 18,267 | 20.40% | 230,208 | 223,276 | 3.10% |
| MINI CPO | 952 | 971 | -2.00% | 11,718 | 12,551 | -6.60% |
| MINI Total Pre-Owned | 2,367 | 2,198 | 7.70% | 27,419 | 29,406 | -6.80% |
BMW Group in the United States.
BMW of North America, LLC was established 50 years ago to support the sales, marketing and distribution of BMW automobiles in the U.S. BMW Motorrad was brought into the fold in 1980. In 1993 BMW Group Financial Services NA, LLC was founded, and one year later BMW Manufacturing Co., LLC began assembling vehicles in South Carolina. In 2002 and 2003, BMW Group established MINI USA, and Rolls-Royce Motor Cars NA, LLC relaunching two iconic brands and rounding out its product portfolio.
Today, the BMW Group has a nationwide corporate footprint in the U.S. which consists of nearly 30 locations in 12 different states. Beyond the National Sales Company and Financial Services headquarters in Woodcliff Lake, NJ, its manufacturing plant in Spartanburg, South Carolina, and numerous other operational facilities, BMW Group in the U.S. also includes Designworks, a strategic design consultancy in Santa Monica, CA, BMW Group Technology Office USA, a technology research and development center in Silicon Valley, and BMW i Ventures, a venture capital fund, also in Silicon Valley.
BMW Group Plant Spartanburg is the largest single BMW production facility in the world, and the global center of competence for BMW Sports Activity Vehicles including the X3, X4, X5, X6, X7, and XM. The plant assembles more than 1,500 vehicles each day, and up to 450,000 annually. Since 1994, Plant Spartanburg has assembled nearly 7 million BMW vehicles in the U.S.
The BMW Group sales organization in the U.S. is represented through a network of 350 BMW retailers, 144 BMW motorcycle retailers, 105 MINI passenger car dealers, and 38 Rolls-Royce Motor Car dealers. The company’s activities provide and support over 120,000 jobs across the U.S. and contribute more than 43.3 billion to the U.S. economy annually.
Journalist note: Information about BMW Group and its products in the USA is available to journalists on-line at www.bmwusanews.com www.miniusanews.com and www.press.bmwna.com