[L to R] Jane Larkworthy, beauty director of W magazine, Scott Peltin, founding partner Tignum AG, Gywenne Rogers, business director, the LOHAS institute, Elisabeth Röhm, actress, Cecilia Dean, co-founder Visionaire and Arne Zimmernann of Kaster & Partner advertising agency participate in a spirited panel discussion on sustainability hosted by BMW i -- the sustainable new sub-brand from BMW focused on future mobility solutions -- at the BMW Guggenheim Lab in Manhattan on Monday, October 10, 2011 The event also debuted a new, all-natural hand sanitizer dubbed, Purif-i for BMW i.