Woodcliff Lake, New Jersey, October 1, 2011…
The ActiveHybrid 7 is one of the newest examples of BMW EfficienctDynamics in action. It blends an upgraded version of BMW’s much-lauded 4.4-liter twin-turbo, direct injection V8; the latest 8-speed automatic transmission and an electric motor powered by lithium-ion battery technology. With acceleration from 0 – 60 mph in just 4.7 seconds and EPA estimated mileage of 17 mpg (city) and 24 mpg (highway), the BMW ActiveHybrid 7 sets new standards for performance and efficiency in the premium luxury class.
The BMW ActiveHybrid 7 is available is standard wheelbase at an MSRP of $103,175 or long wheelbase for $107,075. Both prices include $875 destination and handling.
Twin-turbo V8 combined with boost from electric power
A symbiosis of an upgraded twin-turbo, High Precision Direct Injection, V8 engine with a 3-phase synchronous elec¬tric motor gives the BMW ActiveHybrid 7 a combined output of 455 hp and maximum torque of 515 lb-ft. Power is transmitted via an 8-speed automatic transmission with the electric motor positioned between the engine and the torque converter. This electric motor receives its supply of energy from a lithium-ion battery developed specifically for this automobile.
Precisely controlled interaction of both power sources serves to maximize the efficiency and dynamic performance of the BMW ActiveHybrid 7. The result is a unique driving experience that demonstrates the performance capabilities of modern hybrid technology. The BMW ActiveHybrid 7 accelerates to 60 mph in 4.7 seconds making it the quickest hybrid in the world. At the same time, it delivers fuel economy of 17 mpg (city) and 24 mpg (highway), nearly 18 percent better than the non-hybrid 750i/Li.
BMW ActiveHybrid technology also provides new features that promote efficiency while preserving comfort. As an example, the BMW ActiveHybrid 7 is the first BMW with automatic transmission to feature Auto Start Stop to maximize efficiency by avoiding engine idling when stopped. Another advantage is that the air conditioning and ventilation system remains fully operational when the vehicle is stopped and the engine is shut down. In this case, power is supplied directly through the 120-volt on-board network powered by the lithium-ion battery.
Special displays in the instrument cluster and the Central Display inform the passengers of the degree of efficiency and the current operating status of the hybrid components. The ActiveHybrid 7 is distinguished from the 750i by aerodynamically-tuned ten-spoke 19-inch light-alloy Aero wheels, and model designations on the trunk lid, C-pillars, and on the door cutouts. The BMW ActiveHybrid 7 is also available in special Bluewater Metallic exterior paintwork.
Like existing BMW 7 Series models, BMW’s first luxury sedan with ActiveHybrid technology will enter the market in two body variants. The extended version of BMW ActiveHybrid 7 has a wheelbase increased by 5.5", all of which is devoted to the enhanced comfort of rear-seat passengers. Both models are equipped with a high level of standard equipment and a wide range of options is also are available, thus enabling the ActiveHybrid 7 to be tailored the customers individual taste and requirements.
BMW ActiveHybrid: A key element of the BMW EfficientDynamics philosophy.
The BMW ActiveHybrid 7 takes an innovative approach to ensure outstanding efficiency in the segment. At the same time it offers dynamic driving characteristics at a level that one would expect from The Ultimate Driving Machine. BMW ActiveHybrid is an important element within the BMW EfficientDynamics philosophy meant to offer technologies able to significantly reduce fuel consumption and emissions on every new model while enhancing driving performance.
BMW uses hybrid technology because it can make an effective contribution to the reduction of fuel consumption and emissions. As a rule, the savings potential of hybrid technology increases with the power of the combustion engine interacting with the system. In the case of the BMW ActiveHybrid 7 precise coordination of the electric motor and the V8 serves to optimize the efficiency of the combustion engine under all operating conditions.
Intelligent energy management for generation, storage and use of electric power.
The ActiveHybrid concept stores energy in a compact, high-performance lithium-ion battery. The processes of charging the battery, supplying power to the electric motor, and electric ancillaries are managed by a control unit developed specifi¬cally for the BMW ActiveHybrid 7.
Electric power captured using no extra fuel.
BMW ActiveHybrid technology uses energy that would be normally converted into heat through the brakes, and therefore wasted in conventional cars. The BMW ActiveHybrid 7 features an enhanced version of Brake Energy Regeneration already used in some current BMW models running on a combustion engine alone. In this case the integrated electric motor acts as a generator when coasting or applying the brakes feeding electric power into the battery. Brake Energy Regeneration converts some of the vehicle’s kinetic energy into electric power for the on-board network whenever the driver lifts off the accelerator or applies the brakes. On acceleration, electricity is fed back into the on-board network from the lithium-ion battery. This sequence relieves the combustion engine from the task of converting some of its fuel energy into electric current, and thus enables the engine to provide more power directly to the rear wheels. The result is better acceleration than even the 750i, despite the fact that the additional power is obtained in a way that does not require additional consumption of fuel.
When the driver requires only a small amount of brake force, the system uses only the drag of the electric generator (motor). The mechanical brakes are activated only when the driver presses down the brake pedal harder for more stopping power. Dynamic Stability Control controls the balance of electrical and mechanical braking so adeptly that the driver does not even perceive the transition from braking with electric power to braking with the mechanical brake system.
Two interconnected on-board networks for flexible management of energy.
The BMW ActiveHybrid 7 features both a conventional 12-volt on-board network fed by an absorbent glass mat (AGM) battery and an additional battery featuring lithium-ion technology operating at 120-volts. The lithium-ion battery supplies power to the electric motor as required and serves to start the engine. Electric power generated by Brake Energy Regeneration is fed into both on-board networks and used to charge and maintain both batteries. The 12-volt battery is fed with energy from the high-voltage network. The air conditioner compressor on BMW ActiveHybrid 7 is integrated in the 120-volt network. All other electrically operated functions of the car are supplied by the 12-volt network. The two on-board networks are connected by a voltage converter featuring flexible energy management.
Cutting-edge battery technology: lithium-ion with superior capacity and multi-cycle operating strength.
BMW found that lithium-ion battery technology offers best available energy storage capability for a given space. The result is that the BMW ActiveHybrid 7 gives up very little luggage capacity to its conventional siblings (750i and 750Li), occupying only 1 cubic foot of luggage capacity to make room for the 120-volt battery. The ActiveHybrid 7 has a luggage capacity of 13 cu. ft. and offers adequate space for four 46-inch golf bags. This battery location provides excellent crash protection for the battery and helps to preserve the 7 Series’ ideal 50-50 weight distribution. Furthermore, the weight penalty incurred by this battery is minimal, meaning less energy is consumed to carry it. Using this technology enables the ActiveHybrid 7 to maximize storage capacity and acceleration in the hybrid luxury sedan segment.
The useful energy provided by this high-performance battery is 400 watt-hours. The battery itself is comprised of 35 cells and an integrated control unit which continuously analyzes the charge level and ensures appropriate dependability under all conditions. Despite its high level of performance, the lithium-ion battery measures just 14.6 x 8.7 x 9.1 inches (37 x 22 x 23 centimeters) and weighs a mere 59.5 lb or 27 kg.
Twin-turbocharged V8 gasoline engine with High Precision Direct Injection.
The combustion engine is the innovative reverse-flow V8 introduced in the BMW X6. The world’s first V8 gasoline engine with two turbochargers in the V-section between the two rows of cylinders develops power throughout the entire engine speed range. The spontaneous and direct response of this engine results from its compact configuration, which allows the shortest exhaust manifolds.
Displacing 4.4 liters, the engine delivers its maximum output of 440 hp between 5,500 and 6,400 rpm. Peak torque of 480 lb-ft is maintained from 1,800 to 4,500 rpm, with High Precision Direct Injection ensuring precise supply of fuel at all times. Piezo-injectors positioned in the combustion chambers between the valves ensure a smooth, efficient and clean combustion process. The engine fulfils the European EU5 standard as well as the ULEV II standards in the US.
Compared with the engine featured in the BMW 750i/Li, this version has been modified in numerous respects to the specific requirements of the BMW ActiveHybrid 7. There is no starter, alternator, or belt drive for the air-conditioning compressor and hydraulic pump. The cooling system has been modified for hybrid operation. The result is remarkable power from idle. The response of the engine is enhanced by the electric motor with its additional torque. The direct response to the accelerator pedal is impressive when compared either with conventional 7 Series models or existing hybrid vehicles already in the market. Acceleration to 60 mph in 4.7 seconds ranks it among the fastest and most thoroughbred sports cars in the world. Top speed of BMW ActiveHybrid 7 is electronically limited to 150 mph.
Electric motor starting and supporting one of the most advanced V8s.
The three-phase synchronous electric motor featured in BMW ActiveHybrid 7 is positioned between the engine and the torque converter, and is connected to the crankshaft. Shaped like a disc, the electric motor weighs 50.7 lb (23 kg). Its compact design ensures full integration in the transmission housing.
The electric motor generates boost of approximately 20 hp and peak torque of 155 lb-ft. When operating as a generator in Brake Energy Regeneration, the electric motor produces approximately 27 hp of brake force.
In total, the BMW ActiveHybrid 7 features a maximum system output of 455 hp and peak torque of 515 lb-ft. Normally, this level of power output would require a correspondingly high increase in fuel consumption. The BMW ActiveHybrid 7, in contrast, combines its power with an equally impressive increase in fuel efficiency of about 18 percent.
8-speed automatic transmission in combination with Auto Start Stop.
To transmit the drive power developed jointly by the V8 and the electric motor, the BMW ActiveHybrid 7 features a newly developed 8-speed automatic transmission specifically tailored to the demands of hybrid technology. This high-tech transmission promises new levels of shift comfort, sportiness and efficiency.
The new 8-speed close-ratio automatic transmission uses an inno¬vative gear-set configuration with two additional gears and a larger overall gear range than the 6-speed automatic transmission used by BMW without any negative increase in size, weight, or internal losses. With the new transmission, the V8 engine is better able to stay in the power peak while ensuring greater overall efficiency.
Overall efficiency is further enhanced with the Auto Start Stop function. Auto Start Stop automatically switches off the combustion engine at idle, eliminating fuel consumption when stopped. Once the driver’s foot comes off the brake pedal, the engine restarts instantaneously.
Starting of the V8 engine is accomplished by the electric motor, which is supplied with power from the high-voltage battery. This enables the engine to start extremely quickly and without any vibration. The automatic transmission is maintained in a “ready-to-drive” mode by a new hydraulic pressure accumulator for the valve body of the transmission. Additionally, the engine control unit “remembers” engine crank position and uses delay-free ignition to restart the engine in less than one crank rotation. The engine is also switched off when the driver uses the Auto Hold function. The driver just has to slightly press down on the gas pedal in order to reactivate the engine.
Continuous climate control in all circumstances.
The climate control system in the BMW ActiveHybrid 7 is supplied with power directly from the high-voltage battery, thus ensuring all the usual functionality regardless of whether the engine is running.
Hence, operation of Auto Start Stop does not compromise the infotainment or climate system operation. The desired interior temperatures are maintained consistently, regardless of how frequently or for how long the engine shuts off.
The standard 4-zone automatic climate control has a parked-vehicle function activated whenever desired by remote control. This feature serves to cool down the interior in hot weather before getting into in the car. The highly efficient air conditioning system can reduce in interior tem¬perature quickly and efficiently by more than 50 degrees Fahrenheit, providing pleasant starting conditions in an appropriately cool and pleasant passenger compartment. By running on pure electric power, the air conditioner compressor begins cooling the car more quickly than in a conventional system.
Efficiency made visible: special display concept.
Featuring Black Panel technology, the instrument cluster in the BMW ActiveHybrid 7 is supplemented by an energy flow display in the lower section of the tachometer, a blue arrow shows the current status of Brake Energy Regeneration. When accelerating, an additional graphic display illustrates the boost effect generated by the electric motor.
Using the iDrive control system in the Central Display, the driver is able to see a detailed view of the interaction between the V8 engine and electric motor. Beyond the current charge level of the lithium-ion battery, this display also shows the real-time flow of energy. As an alternative to this graphic display, the system can analyze the current efficiency. In this case a bar graph, which is updated every minute, shows the efficiency levels achieved by the hybrid components during the last fifteen minutes.
Cutting-edge suspension technology for maximum control and comfort.
When the new BMW 7 Series was introduced in 2009, it set new standards for comfort and driving dynamics. The double-wishbone front suspension and an enhanced Integral-V rear suspension provide the ActiveHybrid 7 with the ride comfort one would expect of a BMW sport-luxury sedan with the handling and control of a sports car.
The long-wheelbase version of BMW ActiveHybrid 7 includes self-leveling rear suspension. Both models are fitted with BMW’s vehicle speed-variable Servotronic power steering as well as Driving Dynamics Control. The driver is able to choose the preferred shock absorber setting, the appropriate operation of Dynamic Stability Control, the shift character of the automatic transmission, as well as the throttle response and Servotronic steering assist.
The brake system on the BMW ActiveHybrid 7 provides excellent stopping power in every situation. Inner-vented discs and floating calipers front and rear guarantee resistance to fade.
The ActiveHybrid 7 comes standard with 19-inch light-alloy rims in an aerodynamically optimized ten-spoke Aero turbine wheel design, unique to this model. Likewise, runflat tires measuring 245/45 R19 front and 275/40 R19 rear enable the driver to continue even after a complete loss of pressure at a speed of up to 50 mph for up to 150 miles. As an added measure of security, the Tire Pressure Monitor will warn the driver if ever the pressure in any of the tires drops more than 20 percent.
ActiveHybrid safety systems.
The safety concept for the car’s hybrid components is comprehensive. All components in the high-voltage system feature full insulation and special plug connectors. The lithium-ion battery is protected by a high-strength steel housing and is positioned between the wheel wells in the luggage compartment, and has already been subjected to a wide range of crash tests. Last but not least, the entire high-voltage system is automatically switched off within a fraction of a second in case of a malfunction or collision.
Best of Hybrid: flexible development for optimized concepts on each model.
The hybrid components featured in BMW ActiveHybrid 7 were developed jointly by BMW and Daimler in a cooperation project seeking to develop and test components for hybrid drive in luxury performance cars. Apart from the electric motor and the lithium-ion battery, this joint venture also served to develop the power electronics for the high-voltage network featured in the BMW ActiveHybrid 7.
Each manufacturer subsequently integrated the hybrid components into the respective model in accordance with individual, brand-specific requirements. One of the unique characteristics of the BMW ActiveHybrid 7 is exemplified by the combination of an electric motor with a V8 engine.
BMW Night Vision Pedestrian Detection.
Via an infrared camera, the optional Night Vision scans a range up to 1600 ft. ahead of the vehicle over a 24-degree-wide range. Another first for the 7 is this additional capability: recognition of the direction a pedestrian near the roadway is moving. If it’s parallel to the road, the system senses and displays the presence on the iDrive screen (or, if present, Head-up Display) but doesn’t warn the driver; if the person is on a path to cross the road, it does display a warning.
Cruise control with braking ability standard; Active Cruise Control optional.
The 7 Series’ standard Cruise Control adds new functions. One is the ability to apply the brakes to maintain the set speed on longer downhill stretches; another is continuously monitoring the vehicle’s lateral acceleration and adjusting the speed if rounding a curve too quickly would upset passenger comfort.
Active Cruise Control with Stop-and-Go is optional. In addition to the speed-maintaining, acceleration and deceleration functions of the standard cruise control, ACC can adjust the BMW driver’s speed according to traffic conditions via radar sensors at the front of the vehicle. The Stop-and-Go function can bring the vehicle to a complete stop if traffic calls for it. After a stop of more than 3 seconds, the driver must step on the accelerator or select Resume to accelerate back to the set speed or whatever speed the radar sensors allow.
Driver Assistance Package: three further enhancements of outward vision.
U.S. models of the 7 offer three safety-enhancing features in the optional Driver Assistance Package.
Employing a camera near the interior rearview mirror, Lane Departure Warning monitors road lane markings. When switched on, anytime the vehicle begins to move across a lane marking without the turn signals activated, this system vibrates the steering wheel. If the driver does activate the signals, LDW does not react.
With the new Active Blind Spot Detection, radar sensors at the rear of the vehicle monitor traffic in adjacent lanes taking in an area from the driver’s blind spot rearward 60 meters/almost 200 ft. An illuminated triangular warning LED appears in the exterior mirror if there is a vehicle in this critical area. If the driver activates the turn signal, the LED blinks and, as with Lane Departure Warning, the steering wheel vibrates to warn the driver not to make a lane change.
High Beam Assist is the Package’s third feature. Controlled by a sensor on the interior rearview mirror’s forward side, switches automatically between low and high beams. With this function, the driver need not switch between low and high beams manually, thus, removing a distraction. The high beams are likely to be used more often; and other drivers and pedestrians are less likely to be blinded by high beams inadvertently left on.
All-seeing: Park Distance Control, rearview camera and sideview camera.
Park Distance Control, BMW’s ultrasonic-based parking assist system, remains standard as the 7 Series moves into its new generation. PDC warns the driver via beep tones when the vehicle approaches obstacles, at the front or rear, which may be unseen.
New, however, are both a rear-view and a side-view camera to further assist parking and maneuvering convenience and safety. Both are included in the optional Camera Package. The rearview camera transmits a high-resolution image to the iDrive control display, plus:
- A graphic representation of the vehicle’s actual path
- Static lines showing the vehicle’s trajectory with maximum steering angle (minimum turning radius). These two paths are visually differentiated from each other.
The side-view camera consists of two further cameras, one each in the front bumper’s corners, which transmit views toward the sides to the control display. This feature resolves that troublesome situation when one is emerging from, say, an alley or garage exit onto a busy street by giving the driver an advance view of traffic – and helping to avoid an accident.
Both of these camera systems are de-activated at normal driving speeds.
BMW ActiveHybrid is based on a modular principle which, following the Best of Hybrid strategy, ensures perfect integration of the optimum component in vari¬ous vehicle concepts. Hence, the mild hybrid concept of the BMW ActiveHybrid 7 is tailored ideally to the specific requirements of this model as is the full hybrid concept for BMW ActiveHybrid X6. The 2011 ActiveHybrid 7 and ActiveHybrid 7L will arrive in US BMW Centers in the spring of 2010.
Packages & options: new content and packages complement familiar features
Consists of side-view and top-view cameras for enhanced visibility when parking.
Cold Weather Package:
Includes heated steering wheel, and heated rear seats.
Driver Assistance Package:
Includes Automatic High Beams, Lane Departure Warning and Active Blind Spot Detection
Luxury Rear Seating Package:
Includes rear ventilated seats, rear comfort seats and messaging rear seats.
20-inch double-spoke wheels:
Mixed-sized with performance runflat tires.
Power rear sunshade:
Electrically controlled sunshade for the side and rear windows
Night-vision with pedestrian detection:
See description above
Shadowline exterior trim:
Black trim around the side windows for a sportier look.
Offers a deep black glazed finish to controls such as the iDrive controller, audio controls as well as front and rear climate controls.
Rear Seat Entertainment:
Includes two-screens, DVD player and infra-red wireless headphones. Also includes wireless remote control and wireless headphones
Sirius Satellite Radio:
Option price of $350 still includes a one-year subscription.
iPod and USB Adapter:
Also included as part of the Premium Sound Package.
Offers full hands-free operation and connection to the integrated cellphone antenna.
6-disc DVD Changer:
Mounts in the glovebox. Includes MP3 capability.
BMW Ultimate Service™:
Providing owners with incredible value and peace of mind
The 2011 BMW ActiveHybrid 7 features BMW Ultimate Service™
, a suite of services that includes the BMW Maintenance Program (formerly called Full Maintenance), Roadside Assistance and the New Vehicle Limited Warranty. BMW AssistTM with TeleService is part of the optional Premium Package or can be ordered separately as a stand-alone option.
BMW Ultimate Service™ includes:
The BMW Maintenance Program
is the only no-cost maintenance program in the industry that covers wear and tear items like brake pads and rotors for four years or 50,000 miles, whichever comes first. BMW owners pay nothing for all scheduled inspections, oil changes, brake pads, wiper blade inserts and other wear-and-tear items.
BMW Roadside Assistance
is one of the industry’s most comprehensive plans available. Not only is it no-charge for the first four years, but there is no mileage limit. BMW drivers enjoy the assurance of on-the-road help 24 hours a day, seven days a week, anywhere in the United States, Canada and Puerto Rico. This includes everything from flat tire changes, emergency gasoline and lock-out assistance, to towing, alternative transportation and even trip-interruption benefits. This service also includes valuable trip routing advice.
BMW New Vehicle Limited Warranty:
All 2011 BMW passenger vehicles are covered by BMW’s excellent Limited Warranty, which includes:
- New-vehicle warranty – four-year/50,000-mile coverage of the vehicle.
- Rust-perforation warranty – 12-year/unlimited-mileage coverage.
provides the driver with services that enhance on-the-road security and convenience, for added peace of mind. The BMW Assist and Bluetooth® System is included in the Premium Package or available as a stand-alone option. BMW includes the Safety Plan for 4 years at no additional cost. BMW is the only manufacturer that offers this duration of service as other manufacturers only include the first year of service. The BMW Assist Safety Plan
is a subscription based service that is subject to certain limitations.
The in-vehicle equipment for BMW Assist includes GPS technology and hands-free communication functions to deliver emergency and other services, accessed via buttons in the overhead or center console. The BMW Assist system transmits the location and vehicle information to the BMW Assist Response Center. A response specialist speaks with the vehicle occupants to coordinate dispatch, notify emergency contacts on file, and link BMW Roadside Assistance or emergency services as needed and/or requested. A severe accident automatically activates the Automatic Collision Notification function. The BMW Assist Safety Plan also includes Door Unlock and Stolen Vehicle Recovery services, which can save the owner time and money. New to BMW Assist is MyInfo, which allows users to send business listings and street addresses with associated phone numbers from the internet, directly to their BMW.
automatically notifies the BMW center when a vehicle will need service. A service advisor then proactively calls the customer to set up a convenient appointment and have the needed parts ready.
BMW Assist subscribers can also enroll in the BMW Assist Convenience Plan
(available at an additional cost of $199 per year) to avail themselves of many BMW Assist concierge services, from finding the lowest fuel price or the best French restaurant in the area to information on flight arrival gates or times, as well as receive directions, and traffic and weather information. On 2007 and later models, a selected destination and its phone number can be sent directly to the BMW Navigation system (if so equipped) and the customer’s Bluetooth linked mobile phone, after a push of the Concierge menu option. Included is BMW Search
, which allows those vehicles equipped with both the BMW Navigation and BMW Assist system to gain online access to the Google Maps database inside the vehicle to quickly find a desired business with just a key word. The Convenience Plan also includes Critical Calling, a service that can connect the driver to a requested party via a response specialist in case their mobile phone is not in the vehicle or its battery is discharged.
Lastly, the BMW Assist system includes Bluetooth hands-free phone connectivity with phonebook access and speech recognition for dialing by name or number via the steering wheel controls. Use of this feature requires a customer-provided compatible Bluetooth mobile phone. To learn more about BMW Assist, please visit www.bmwassist.com
Performance with a conscience
BMW strives to produce its motor vehicles and other products with the utmost attention to environmental compatibility and protection. Integrated into the design and development of BMW automobiles are such criteria as resource efficiency and emission control in production; environmentally responsible selection of materials; recyclability during production and within the vehicle; elimination of CFCs and hazardous materials in production; and continuing research into environmentally friendly automotive power sources. Tangible results of these efforts include the recycling of bumper cladding into other vehicle components; water-based paint color coats and powder clear coats; near-future availability of hydrogen-powered models; and various design and engineering elements that help make BMWs easier to dismantle at the end of their service life.
BMW Group In America
BMW of North America, LLC has been present in the United States since 1975. Rolls-Royce Motor Cars NA, LLC began distributing vehicles in 2003. The BMW Group in the United States has grown to include marketing, sales, and financial service organizations for the BMW brand of motor vehicles, including motorcycles, the MINI brand, and the Rolls-Royce brand of Motor Cars; DesignworksUSA, a strategic design consultancy in California; a technology office in Silicon Valley and various other operations throughout the country. BMW Manufacturing Co., LLC in South Carolina is part of BMW Group’s global manufacturing network and is the exclusive manufacturing plant for all X5 and X3 Sports Activity Vehicles and X6 Sports Activity Coupes. The BMW Group sales organization is represented in the U.S. through networks of 338 BMW passenger car centers, 336 BMW Sports Activity Vehicle centers, 143 BMW motorcycle retailers, 100 MINI passenger car dealers, and 31 Rolls-Royce Motor Car dealers. BMW (US) Holding Corp., the BMW Group’s sales headquarters for North America, is located in Woodcliff Lake, New Jersey.
Information about BMW Group products is available to consumers via the Internet at:
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Journalist note: Information about BMW and its products in the USA is available to journalists on-line at www.bmwusanews.com
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