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BMW i Ventures Announces Investment in Alitheon. 

Mountain View, Calif. - January 14, 2020… BMW i Ventures announced today an investment in Alitheon, an optical AI software creator and deep-tech startup developing generative engineering software aimed at automating the product development process. Alitheon will use the new funding to expand its FeaturePrint™ technology across the defense, aerospace, aviation services, automotive, semiconductor, luxury goods, additive manufacturing, pharmaceutical and government sectors.

Alitheon's FeaturePrint technology transforms how objects, components and finished products are authenticated, tracked and traced across supply chains and distribution systems throughout the world. Once registered by Alitheon's optical artificial intelligence system, any individual item can be subsequently identified wherever it exists to verify authenticity, determine place and time of origin, detect signs of tampering, measure wear and identify grey market and counterfeit products including unauthorized "over runs" and previously rejected products.

"Alitheon's ability to identify an item using only the object itself—independent of markings, tags or other modifications—is groundbreaking," said Marcus Behrendt, Partner, BMW i Ventures. "FeaturePrint technology has the potential to bring a new level of trust to supply chains that does not currently exist."

Alitheon has 34 issued patents with many more pending, and its founders have three decades of experience developing expert and AI systems for identifying product tampering, counterfeiting and security threats. Alitheon's founders helped create the first machine vision-based explosives detection systems and have also developed fraud detection systems, satellite image analysis software and other mission-critical automated systems for governments, corporations and non-profits worldwide.

“A FeaturePrint registration or authentication can be performed in milliseconds at industrial production speeds without human involvement using off-the-shelf hardware integrated at any step throughout manufacturing and distribution," said Scot E. Land, Alitheon's CEO and Co-Founder. "Our mission is straightforward: to create enduring trust among manufacturers, suppliers, distributors and customers."

About BMW i Ventures:
BMW i Ventures, BMW’s EUR 500 million venture capital fund, invests money and resources in startups in the fields of autonomous driving, digital car and automotive cloud, e-mobility, artificial intelligence and data, industry 4.0, shared and on-demand mobility, customer digital life, and energy services. The firm has already partnered with innovative companies such as Bright Machines, Carbon3D, Chargepoint, Claroty, DesktopMetal, fair, Graphcore, Moovit, Tekion, Trifacta, Xometry, Yellowbrick and Zum. BMW i Ventures invests in all stages from seed to growth companies. For more information, please visit: www.bmwiventures.com

About Alitheon:
Alitheon is a Bellevue, Washington-based leader in advanced machine vision and artificial intelligence and creator of FeaturePrint™, a patented system that connects the physical and digital worlds via a secure and immutable link. For more information, contact Alitheon at contact@alitheon.com

 
BMW Group In America
BMW of North America, LLC has been present in the United States since 1975. Rolls-Royce Motor Cars NA, LLC began distributing vehicles in 2003. The BMW Group in the United States has grown to include marketing, sales, and financial service organizations for the BMW brand of motor vehicles, including motorcycles, the MINI brand, and Rolls-Royce Motor Cars; Designworks, a strategic design consultancy based in California; technology offices in Silicon Valley and Chicago, and various other operations throughout the country. BMW Manufacturing Co., LLC in South Carolina is the BMW Group global center of competence for BMW X models and manufactures the X3, X4, X5, X6 and X7 Sports Activity Vehicles. The BMW Group sales organization is represented in the U.S. through networks of 348 BMW passenger car and BMW Sports Activity Vehicle centers, 145 BMW motorcycle retailers, 121 MINI passenger car dealers, and 38 Rolls-Royce Motor Car dealers. BMW (US) Holding Corp., the BMW Group’s sales headquarters for North America, is located in Woodcliff Lake, New Jersey.

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